How retailers of all kinds are leveraging tech to deliver one-to-one personalization
This report, written in partnership with Retail Touchpoints, takes a deep dive into the changing world of physical retail and the necessary role clienteling plays in creating the in-store experience.
Advances in mobile technology, machine learning, and artificial intelligence make it possible for retailers to offer extremely personalized, high-touch service at scale.
The most powerful tool for this kind of one-to-one personalization is, of course, a store associate equipped with next-gen tech.
What you’ll learn:
- How to centralize and then contextualize consumer data
- How to deploy new technologies intelligently
- How to arm associates with the tech and training they need
